Madre y Don fueron las agencias del año en los Jerry Goldenberg

En los premios a la excelencia de comunicaciones se reconoció a los profesionales y empresas más destacados del último año.

En la 20° edición de los premios Jerry Goldenberg fueron galardonados los profesionales, agencias y medios más destacados de la industria de la comunicación argentina. Organizado por la Editorial Dossier y con una estética que lo devolvía a sus primeros años, en el festival se entregaron los premios a 18 categorías diferentes. Los ganadores fueron elegidos por los suscriptores del medio, con la auditoría de Nielsen, y develados en la fiesta.
Madre fue elegida como agencia del año, y Don como agencia independiente del año, mientras que Havas Media se destacó entre las agencias de medios y Mídios entre las independientes.

Premios Jerry Goldenberg 2017 – Ganadores

Agencia de publicidad: Madre
Agencia de publicidad independiente: Don
Profesional del área creativa: Anita Ríos y Sebastián Castañeda, J. Walter Thompson
Directivo de agencia de publicidad: Carlos Pérez, BBDO Argentina
Agencia de medios: Havas Media
Agencia de medios independiente: Mídios
Directivo de agencia de medios: Daniel Santuccio, PHD Argentina
Anunciante (Producto): Quilmes
Anunciante (Servicio):
Profesional del área de marketing de empresa anunciante (Producto): Constanza Flores, Coca-Cola
Profesional del área de marketing de empresa anunciante (Servicio): Alejandro Sobrino, Cablevisión – Fibertel
Profesional del área de publicidad, medios de empresa anunciante: Marcelo Romeo, Grupo Newsan
Profesional del área de RR.PP. de empresa anunciante: Pablo Sánchez Liste, L’Oréal Argentina
Medio de comunicación, canal de cable: Fox
Profesional comercializador de medios, multiplataforma: Gervasio Marques Peña, La Nación
Agencia de marketing directo e interactivo: Wunderman Buenos Aires
Agencia de RR.PP.: Urban Grupo de Comunicación
Productora de cine publicitario: Landia


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